Is it compulsory to have websites for authors? If so, where to begin from? I’m clueless, please someone provide me with guidance?
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Is it compulsory? No
Is it another tool/mechanism to spread the word about an author’s writings? Definitely.
An author is out to make sales. The only way to make sales is if people know about the writings. The days of publishers/publicists doing all the press releases and all the other work to market a book are pretty much gone. With self-publishing and all the other options instead of the traditional market, it comes down to the author to make a name for themselves before a major deal will be reached. And I would venture to guess that the first things MOST publicists would do when they sign an author is to ensure they have a viable and vibrant online presence.
I’m genuinely curious as to who you think would be enforcing such a compulsion.
Owning a website as an author is not compulsory, but it holds much benefit for growing your brand and engaging with readers. You can begin by using platforms like WordPress or Squarespace—they are easy to use and come with designs specifically meant for authors. Focus on simple design show your work, have a bio, and make it easy for people to reach you or buy books. Keep updating with new content so readers stay interested.
If you have a site of a certain topic, a well promoted author in that topic can increase the thematic relevance of the site. It is a good idea to build profiles on LinkedIn, Facebook, write guest articles with authorship credit. It will also be great if the author has his own site in the promoted niche. You can also create podcasts and post them on sites.
Site SEO: what all this means is that you need to strategically use keywords on your author’s website, creating secure high-quality content under the site speed and responsive design rules for mobile-friendly optimization. Concentrate on meta-tagging, internal linking and backlinking Keep your content fresh and drive traffic from social media. This boosts search engine presence, generates traffic, and improves internet popularity.
As the OP has not been seen on the forum in the last 20 days, and the thread has become a standard SEO-spam magnet…
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